We may use your personal data for or in connection with the following purposes and based on the following legal basis:
a. Where necessary to establish and perform your contract with us, such as where you buy products directly from us or our partners or to provide you information, products, and technical support that you request from us.
b. Where necessary to comply with a legal obligation such as.
To comply with laws and regulations that are applicable to us in the country located at the EEA; and disclosures to law enforcement agencies or in connection with legal claims, compliance, regulatory, investigative, and disciplinary purposes (including disclosure of such information in connection with legal process or litigation) and informal requests from law enforcement or other governmental authorities.
c. Where necessary for Improvefactory ltd's legitimate interests in connection with the purposes listed below, and where our interests are not overridden by your data protection rights:
- To let you know about changes to our products and websites
- To provide you information about other similar products we have
- To support, improve, and check our websites, products, and services
- To monitor potentially illegal activities and security (e.g., fraud prevention)
- To enable you take part in interactive features of our websites when you choose to do so
- To keep our websites and products safe and secure
- To measure or understand the effectiveness of advertising we send you and others, and to deliver relevant advertising to you
- To make suggestions and recommendations to you and other users of our websites about our products
- To test and analyze statistics and survey results
- For statistical (e.g., billing and analytical) purposes
- To provide product and services management and research and development (e.g., product improvement, new product features or versions).
d. Processing for marketing and communication purposes is based on our legitimate interests or your consent as required by applicable law. You have the right to withdraw your consent at any time (to "opt out"). You can opt-out by emailing
support@improvefactory.com, or, in case of electronic direct marketing, by following the instructions in the communication.
We will not use or otherwise process your personal data for any other purposes, unless we have legal grounds to do so (e.g., you provide us with your additional consent before such use).